KemperSports Celebrates Fourth Annual Player Development Month
KemperSports expands Player Development Month across portfolio – will offer complimentary lessons to beginners or people re-entering the game at all properties
KemperSports announced that they will host their fourth annual Player Development Month during the month of June. The month-long celebration of golf is expanded from KemperSports previous initiative that lasted one week. Given the success and popularity of #PDWeek, KemperSports is choosing to expand the program over a full month. To commemorate the month-long celebration, all properties in the KemperSports portfolio will offer free 15-minute lessons.
The inaugural celebration, which started in 2014, saw more than 3,500 interactions with new golfers at KemperSports courses across the country. That number nearly doubled through 2016 by interacting with 8,000 new golfers in person and over 20,000 on social media. Given the expansion of the program, KemperSports is hoping to grow that number and share our passion for golf with as many as possible.
KemperSports’ Player Development Month is an initiative built to provide tools and best practices to a portfolio of more than 125 public, private and resort golf courses around the country. The program is geared to deliver innovative ways to reach an entire demographic of non-golfers.
“As avid golfers ourselves, we are passionate about the game of golf,” said KemperSports president Josh Lesnik. “Player Development Month gives us the opportunity to share our love of the game and hopefully introduce the game to a generation of non-golfers in a fun way.”
With the belief that golf is not only our job, but our passion, KemperSports takes personal pride in its mission to help grow the game and share our love of the sport with new and former golfers. Guests at KemperSports facilities are encouraged to use the hashtag #PDMonth to show their support of the program and their love of the game of golf.
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