Case Study

Ash Brook Golf Course

Scotch Plains, New Jersey


Daily Fee

KemperSports was selected in a national RFP process in 2009 to manage all golf clubhouse operations at Ash Brook Golf Course, which features one of the state’s top-rated 18-hole courses. In addition to its championship 18-hole course, Ash Brook is home to one of the finest 9-hole pitch and putts in New Jersey.

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RESULTS


  • In partnership with Union County, KemperSports has created a dynamic relationship with the First Tee of Raritan Valley to be a catalyst for growing the game.
  • Increased outing business more than 600% from 2009-2017
  • Grew property revenues by more than 35% from 2009-2017
  • Operational success led to a new $8.9M, 21,000 square-foot clubhouse, which will include a golf shop, 120-seat restaurant and bar with indoor/outdoor seating and space for up to 200 patrons
  • Increased membership card sales 40% and now sell more than 2,000 annually

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